Why Write More Than One book?

Why do so many business authors write more than one book?
 
Because they learn:
• It’s much easier than they thought
• It’s much more fun than they thought
• They have far more valuable knowledge to share than they thought
• Their book has far more effect than they thought in establishing them as an authority.
• Their book is better than they thought at opening business opportunities

Many people who write a book with a book coach or ghost writer come back for more. It’s exhilarating. It’s like going down a waterslide. Once you get to the bottom, you want to go back to the top.

You don't have to give everything away up front. It can spread it over a number of books, and if the reader finds it valuable, they’ll keep coming back.