Share Your Wisdom
There are more than 33 million small businesses in the United States.
That means there are more or less 33 million CEOs and founders with practical experience of running a business. Most of them have thought deeply about the nature of their industry, how to plan for the future, how to increase sales, how to find customers, how to scale, and how to keep their team happy.
They live and breathe the fundamentals of business.
If they're not publishing a book about what they know, they're missing out.
They’re not only failing to share their knowledge for the benefit of others. They’re also failing to take the chance to increase their own individual capital as leaders—capital that could lead to increased authority, a higher profile, and new opportunities.
If you’re running a business, think about what you have to share in a book—and what returns it could bring you.