Get Your Book Read
Here's an idea many people would disagree with.
For some business authors, it doesn't matter if their book is any good.
Because no-one's going to read it.
But it's still worth publishing. A book with their name on the front is a calling card. It's enough to distinguish them from their competitors. Sometimes that's all you need.
That’s not a way I would ever make a book. It sets the bar way too low.
A book that's worth reading can accomplish so much more. If it gets the reader's attention and solves their problems in an interesting and entertaining way, it establishes credibility, authority, and a commitment to helping others.
You'll likely only write one book, so make it count. Hire an experienced ghostwriter to help you create a book that's worth reading, not one that looks great but just sits on the shelf.